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Martinsen Global
Martinsen Global
CMO, Co-Founder of Martinsen USA
Wendi Lu brings a dynamic blend of public relations, journalism, and multimedia communications
expertise to Martinsen Global's U.S. branch.
Renowned for securing high-impact media coverage on major news platforms like FOX 11 Los Angeles
and South China Morning Post, Wendi delivers world-class consulting on media outreach, enterprise
content strategy, brand management, and marketing communication.

Founder of Martinsen Group
Kai Martinsen founded Martinsen Group in the 1990s to sharpen leadership and management skills
for professionals in a rapidly shifting global marketplace. Today, Martinsen Global provides consulting
and training services for 20 companies around the world.

Founded on decades of executive coaching experience, Martinsen Global now brings together two complementary branches:
1. Leadership & Organizational Coaching
guiding executives and teams to unlock potential through behavioral insight and strategic growth.
2. Media, PR & Creative Strategy
helping brands and founders craft their stories, shape perception, and connect with audiences across cultures.
From boardrooms to studios, we operate at the intersection of leadership and storytelling — empowering people to lead, create, and communicate with intention.















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